Ogilvy on Advertising
genuine image
Ogilvy on Advertising
A candid and indispensable primer on all aspects of advertising
Ogilvy on Advertising
Articol nr.: 79070

Ogilvy on Advertising

Articol nr.: 79070

RON 120

Price Details

Excluding Shipping & Custom charges ( Shipping and custom charges will be calculated on checkout )

*All items will import from SUA

În stoc
SUA Importat din USA
Comandați acum și primiți Vineri, Iulie 31
Tranzacție SecurizatăTranzacție Securizată

Ubuy depune eforturi pentru a vă proteja securitatea și confidențialitatea. Sistemul nostru avansat de securitate a plăților asigură confidențialitatea prin criptarea informațiilor dvs. în timpul transmisiei folosind protocoalele AES (Advanced Encryption Standards) și SSL (Secure Socket Layer). Detaliile dvs. de plată sunt 100% sigure, deoarece nu partajăm datele dvs. de plată cu vânzători terți.

partenerii noștri principali de logistică
  • fedex
  • dhl
A candid and indispensable primer on all aspects of advertising
Garanție U-Care:
Niciunul
Selectați un plan
fast shipping

Fast
Shipping

free return

Retur
gratuit*

Ambalaj sigur

Ambalaj sigur

Produse originale 100%

Produse originale 100%

pci-dss

PCI DSS Compliance

iso certified

ISO 27001 Certified

paypal payment
visa payment
mastercard payment
Note: Step Down Voltage Transformer required for using electronics products of SUA store (110-120). Recommended power converters Cumpărați Acum.

Ce Iese în Evidență

Expert Insights
Leverage decades of advertising wisdom from David Ogilvy, a renowned figure, whose strategies and philosophies can elevate your branding and marketing acumen.
Timeless Principles
Discover fundamental advertising techniques that remain relevant in today's digital landscape, helping marketers to create impactful and persuasive campaigns.
Inspiring Case Studies
Gain inspiration from real-world examples that illustrate successful advertising strategies, allowing readers to apply applicable tactics to their own projects.

Detalii produs

Explore the comprehensive guide to advertising by Ogilvy. Purchase the Ogilvy on Advertising Paperback at the best price from Ubuy Romania. Get yours now!
  • Written by David Ogilvy, a highly influential advertising executive
  • Provides timeless advice and principles for successful advertising
  • Covers topics such as effective copywriting and creating memorable campaigns
  • Includes real-life examples and case studies from Ogilvy's illustrious career
  • Offers valuable insights for marketers, advertisers, and business professionals
  • Considered a classic in the advertising industry
Publisher Vintage
Publication date March 12, 1985
Edition F First Paperback Edition Used
Language English
Print length 224 pages
ISBN-10 039472903X
ISBN-13 978-0394729039
Item Weight 2.31 pounds (1.05 kg)
Dimensions 7.37 x 0.62 x 9.7 inches (18.7 x 1.6 x 24.6 cm)

Cine Ar Trebui să Cumpere?

Suitable For
  • Advertising Professionals

    Those working in advertising will gain valuable insights from David Ogilvy's experienced perspectives and strategies.

  • Marketing Students

    Students learning marketing concepts can benefit from Ogilvy’s blend of theory and practical examples in the industry.

  • Business Owners

    Small business owners seeking effective advertising strategies can find practical advice to enhance their marketing efforts.

Not Suitable For
  • Casual Readers

    Individuals not interested in advertising may find the content dry and overly focused on industry specifics.

DESCRIEREA PRODUSULUI

Ogilvy on Advertising

Aveți Întrebări? Discutați cu noi

Întrebări și răspunsuri ale clienților

  • întrebare: What is 'Ogilvy on Advertising' about?

    Răspuns: 'Ogilvy on Advertising' is a seminal book by David Ogilvy, regarded as one of the most influential figures in advertising. This book encompasses Ogilvy's philosophies on advertising, effective strategies, and insightful anecdotes from his illustrious career. By blending personal narratives with practical advice, Ogilvy shares what makes successful ad campaigns. It serves as a guide for marketers and advertisers seeking to enhance their skills and craft compelling messages that resonate with audiences.
  • întrebare: Who should read 'Ogilvy on Advertising'?

    Răspuns: This book is essential for anyone involved in marketing, advertising, or business strategy, including copywriters, brand managers, and business entrepreneurs. Its timeless insights can benefit professionals across various industries who wish to understand consumer behavior better and create impactful advertising. Whether you're a seasoned professional or just starting, Ogilvy's principles can help refine your approach and drive your campaigns towards success.
  • întrebare: What makes 'Ogilvy on Advertising' a classic?

    Răspuns: 'Ogilvy on Advertising' is considered a classic for its foundational insights into the advertising world and its enduring relevance. Ogilvy’s unique voice, combined with practical tips and real-world examples, illustrates the art of crafting effective advertisements. The principles he outlines on research, creativity, and understanding the customer have stood the test of time, making this book a must-read for anyone wanting to impact the industry significantly.
  • întrebare: How has 'Ogilvy on Advertising' influenced modern advertising practices?

    Răspuns: The influence of 'Ogilvy on Advertising' extends far into the fabric of modern advertising practices. Ogilvy's emphasis on research, emphasizing the importance of understanding the target audience, and creating emotionally resonant messages have been foundational to contemporary strategies. Marketers today still apply his principles when developing branding strategies and crafting persuasive copy, highlighting the lasting importance of his insights in shaping effective communications.
  • întrebare: Are there practical applications of the advice in 'Ogilvy on Advertising'?

    Răspuns: Yes, the advice in 'Ogilvy on Advertising' can be effectively applied across various advertising mediums. For example, his recommendations on headline writing can help improve online ad performance and email marketing campaigns. Additionally, understanding how to position a brand using Ogilvy’s insights can guide content creation for social media, ensuring your messaging is both compelling and effective in engaging audiences.
  • întrebare: Can 'Ogilvy on Advertising' help with digital marketing strategies?

    Răspuns: Absolutely! While 'Ogilvy on Advertising' may focus on traditional advertising, the principles in the book are highly applicable to digital marketing. For instance, Ogilvy's insights on creating persuasive copy are crucial for emails, website content, and social media posts. By understanding the psychological triggers Ogilvy discusses, marketers can craft digital content that effectively captures attention and converts leads into customers.
  • întrebare: What notable quotes are found in 'Ogilvy on Advertising'?

    Răspuns: 'Ogilvy on Advertising' is filled with memorable quotes that encapsulate Ogilvy’s philosophy. Phrases like 'The consumer isn’t a moron, she’s your wife' remind advertisers of the importance of understanding their audience. These quotes not only serve as guiding principles but also inspire creative professionals to think critically about their messaging and approach to their campaigns, reinforcing the idea that empathy towards the consumer is key.
  • întrebare: Is 'Ogilvy on Advertising' suitable for beginners in advertising?

    Răspuns: Yes, 'Ogilvy on Advertising' is quite suitable for beginners. It breaks down complex concepts into understandable language while providing valuable insights from a master of the field. The blend of theory, anecdotal evidence, and practical tips allows newcomers to grasp the essentials of advertising without prior experience. Whether you’re in college studying marketing or simply looking to enter the industry, this book lays a solid foundation for your advertising knowledge.
  • întrebare: How is 'Ogilvy on Advertising' useful for brand development?

    Răspuns: 'Ogilvy on Advertising' offers valuable insights for brand development by emphasizing the significance of a brand's personality and image. Ogilvy’s discussions on creating memorable advertisements and building brand loyalty provide a roadmap for businesses. By applying his techniques, brands can develop distinct identities in a crowded marketplace, ensuring they leave a lasting impression on consumers.
  • întrebare: Where can I buy 'Ogilvy on Advertising' in Romania?

    Răspuns: You can buy 'Ogilvy on Advertising' in Romania from Ubuy. Ubuy provides a user-friendly platform where you can find this influential book along with a variety of other products. Their extensive selection and reliable service make it a great choice for purchasing this classic work in advertising.

Advertising Editorial Review

Ogilvy on Advertising by David Ogilvy is an amazing book that provides clear and straightforward advice on advertising. The author includes numerous examples from his own career to illustrate his points, making it easy for readers to implement his advice. The book is well-written and timeless, offering valuable lessons for anyone interested in crafting compelling ads. However, there is one complaint about a perverted image in the book. Overall, this book is highly recommended for its exceptional insights and practical tips on running successful advertising campaigns.

Recenziile și evaluările clienților

4.0
1 evaluări ale clienților
  • 5 stele
    0%
  • 4 stele
    100%
  • 3 stele
    0%
  • 2 stele
    0%
  • 1 stele
    0%

Faceți o recenzie pentru acest produs

Spuneți-vă părerile și altor clienți

Pro

  • Clear and straightforward advice
  • Numerous examples from the author's career
  • Easy to implement the advice
  • Well-written and timeless
  • Exceptional insights
  • Practical tips for running successful advertising campaigns

Contra

  • One complaint about a perverted image in the book

Platform Trust & Buyer Confidence

trustpilot logo
4.3/5 9,000 + reviews
Read reviews
MT
Mohd
Verified buyer

“The product received very good packaging & safe…Thank You”

16 June 2026 · via Trustpilot
SJ
Shawati
Verified buyer

“Accurate delivery timing given”

16 June 2026 · via Trustpilot
YB
Youcef
Verified buyer

“Not madly expensive like I thought, and much quicker than promised.”

15 June 2026 · via Trustpilot
LM
Leila
Verified buyer

“Never dealt with Ubuy before, but everything worked out great. Seamless cross border purchasing and shipping. Thanks!”

6/7/2026 · via Trustpilot
KA
Kwame
Verified buyer

“The process was smooth, with clear communication and timelines. This was my 1st purchase and I am really impressed. I will definitely be coming back.”

12 June 2026 · via Trustpilot
Checkout securizat Global Delivery Returnări Ușoare Genuine Products

Istoric de Preț al Produsului

Important

  • Limite: Pentru produsele expediate la nivel internațional, vă rugăm să rețineți că este posibil ca garanția producătorului să nu fie valabilă; este posibil ca opțiunile de service ale producătorului să nu fie disponibile; este posibil ca manualele, instrucțiunile și avertismentele de siguranță ale produsului să nu fie în limba țării de destinație; este posibil ca produsele (și materialele însoțitoare) să nu fie proiectate în conformitate cu standardele, specificațiile și cerințele privind etichetarea din țara de destinație; este posibil ca produsele să nu fie conforme cu voltajul și cu alte standarde electrice din țara de destinație (necesitând utilizarea unui adaptor sau convertor, dacă este cazul). Destinatarul este responsabil pentru asigurarea faptului că produsul poate fi importat legal în țara de destinație. Când comandați de pe Ubuy sau de la afiliații acestuia, destinatarul este importatorul înregistrat și trebuie să respecte toate legile și reglementările din țara de destinație
  • Nu toate produsele listate pe Ubuy sunt de vânzare, deoarece Ubuy este un motor de căutare global. Produsele sunt supuse reglementărilor privind exportul/comerțul.

RON 120

Comandați acum și primiți Vineri, Iulie 31

QTY:

Tranzacție SecurizatăTranzacție Securizată

PCI DSS compliant and ISO 27001:2022 certified, with encrypted payments and full buyer protection on every order.

partenerii noștri principali de logistică
  • fedex
  • dhl
Cea mai rapidă livrare transfrontalieră

Caracteristici și avantaje

  • David Ogilvy's 'Ogilvy on Advertising' is an essential read for advertising professionals.
  • The book covers how to get a job in advertising and the secrets behind advertising that works.
  • Ogilvy also reveals how to write successful copy, the miracles of research, and what advertising can do for charities.

Ubuy Assurance

Experience worry-free shopping with 100% original products, PCI DSS-compliant payment security, ISO 27001-certified data protection, the fastest cross-border delivery, free returns *, and secure packaging on every order.